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Why every childcare centre needs a CRM for faster enrolments

In early childhood education and care (ECEC), first impressions count. For families, the enrolment journey is often their first sustained interaction with a service and it sets the tone for trust, communication, and long-term partnership. In an increasingly competitive sector, childcare providers must balance high-quality early learning with operational efficiency. One of the most effective ways to streamline enrolment and stand out from the crowd is by implementing a childcare-specific Customer Relationship Management (CRM) system.

2025-10-21 08:30:11

by Fiona Alston

Engaged educators lead to happier families and stronger centres

As workforce shortages and rising expectations continue to challenge early childhood services, one truth has never been more evident: when educators feel supported, connected and valued, families feel it too. 

2025-10-21 07:45:28

by Fiona Alston

Global child care software market expected to more than double by 2031

The global child care software market is projected to more than double in value by 2031, according to new industry research signalling significant implications for the early childhood education and care (ECEC) sector.

2025-10-20 06:53:26

by Fiona Alston

KU sets a new benchmark with Children’s Services and Administrative Employees and Cooks enterprise agreement

KU Children’s Services has reaffirmed its reputation as a sector leader with the approval of the KU Children’s Services and Administrative Employees and Cooks Enterprise Agreement 2024–2026. The new agreement, endorsed by an overwhelming 96.9 per cent “yes” vote, delivers some of the most comprehensive pay and conditions in the Early Childhood Education and Care (ECEC) sector.

2025-10-14 08:00:58

by Fiona Alston

Storypark research reveals three key concerns about AI use in ECEC

Early childhood leaders and educators' key concerns about the use of artificial intelligence (AI) in the sector came through loud and clear in recent research conducted with Storypark customers. We explore how a considered approach to AI development can address these challenges while supporting professional expertise.

2025-10-14 08:00:12

by Fiona Alston

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