Bravehearts Day empowers families to talk personal safety with confidence 

A new national survey, released ahead of Bravehearts Day (Friday, 12 September), shows that while most parents want to play an active role in protecting their children, many feel they need more guidance and support to have conversations about safety and wellbeing. 

The survey commissioned by Bravehearts and undertaken by Care For Kids found: 

• Over 50% of parents would like clearer information on where to seek help or report concerns if they suspect their child has been sexually abused
• 1 in 2 of the respondents are worried they might scare or make their children anxious when discussing personal safety or sexual abuse with them
• More than 80% of parents surveyed feel that governments and organisations can help parents keep their children safe from sexual abuse by providing more accessible, age-appropriate education resources and programs

Bravehearts CEO Alison Geale said the findings show parents are eager to learn and engage. 

“Parents want to do the right things, but many feel unsure how to approach these conversations. Bravehearts Day is about empowering families with the knowledge, resources, and confidence to talk openly and have brave conversations with their children in ways that are safe, supportive and age-appropriate,” Ms  Geale said. 

“Every Australian voice, every dollar raised, and every brave conversation helps break the silence around child sexual abuse. Our website is full of free, practical resources to help parents start these vital conversations and feel prepared.” 

While parental confidence may be lacking, the desire to be equipped to protect children is strong, with 70% wanting tougher laws and penalties for offenders; age-appropriate resources to support conversations at home; and a national awareness campaign focused on body safety and prevention. 

For parents and carers who want to do more, donating or raising funds for Bravehearts Day gives them a powerful way to make an immediate impact. Donations made on Bravehearts Day, Friday, 12 September  2025, will be matched by Busy Bees Early Learning, who have backed Bravehearts since 2021. 

The fundraising impact is direct and life-changing: 

• $24 teaches two children how to stay safe through Bravehearts’ personal safety program, Ditto’s  Keep Safe Adventure. 
• $75 provides a support call for a parent or survivor in crisis via Bravehearts’ national Information and  Support Line 1800 272 831. 
• $150 gives a young person access to a trauma-informed counselling session. 

“Every conversation matters, and every dollar makes a difference. By standing together this Bravehearts Day, we can ensure more parents feel supported and more children grow up safe and confident,” Ms Geale  said. 

To register, donate, or access free tools and resources visit www.braveheartsday.com.au