Mayfield Childcare shares strategic growth update as enrolment momentum builds

Fiona Alston

May 30, 2025

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Mayfield Childcare has released its latest business update, outlining its current operational and investment priorities with a focus on disciplined execution and network optimisation across its national portfolio.

The publicly listed operator owns and operates 45 long day care centres located in Victoria, Queensland and South Australia.

A key theme of the update is the organisation’s continued focus on operational efficiency and margin improvement. Mayfield signalled it remains committed to improving service performance through careful management of staffing models, leveraging system enhancements and increasing support for service-level decision-making.

The update comes at a time when early childhood education and care (ECEC) providers across Australia are balancing increasing regulatory expectations with fluctuating occupancy trends and workforce shortages.

Mayfield’s latest update underscores its strategic focus on disciplined execution and operational excellence as it seeks to unlock long-term value across its national portfolio. The update notes that service quality remains a core operational focus, with staff positioned as key contributors to the delivery of care and support for children and families.

Following a series of business realignments, the group reports improved profitability compared to the same period last year, despite a backdrop of reduced occupancy. New management strategies aimed at increasing enrolments have been introduced, with initial indicators suggesting a positive impact on financial performance.

Read the full announcement here.

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