OWNA Group acquires Enrolment Hub to deliver end-to-end outcomes for Australia's early education sector

Combination of leading childcare management software and specialist enrolment services creates a single trusted partner for childcare centres across Australia.
OWNA Group, provider of childcare management software platforms OWNA, Kidsoft and KindiCare, announced the acquisition of Enrolment Hub, a managed services provider supporting early childhood education and care (ECEC) centres with enrolment management, family enquiry handling, marketing, and accounts services.
The acquisition marks a significant step in OWNA Group's transition toward an Outcomes as a Service model - one that goes beyond software to directly help Providers fill enrolments, reduce admin burden, and grow.
"This is another milestone in OWNA Group's mission to become the most comprehensive platform for early education Providers. Combining powerful software with the human expertise and operational services that childcare centres need to grow, fill enrolments, and run efficiently." Phong Trac, COO & Co-Founder, OWNA Group
Enrolment Hub was founded by Jane Monaghan in 2016 and, together with fellow shareholders Scott Monaghan and Tracey Daniel. Over the past 10 years, Enrolment Hub has built a strong reputation as a trusted partner to childcare providers across Australia.
Combining deep sector expertise with proven enrolment processes and a highly experienced team. This specialist expertise, together with strong industry relationships and a focus on outcomes, has established Enrolment Hub as a trusted partner to the early childhood education sector.
The business will continue to operate independently under the OWNA Group umbrella, remaining software-agnostic and open to serving Providers regardless of which platform they use.
Both Jane and Scott will take executive and advisory positions within OWNA Group and remain actively involved in running and growing the Enrolment Hub business. Existing clients can expect continuity of service and support, with no requirement to change systems or workflows.
Both Jane and Scott will take executive and advisory positions within OWNA Group and remain actively involved in running and growing the Enrolment Hub business. Existing clients can expect continuity of service and support, with no requirement to change systems or workflows.
With the acquisition, OWNA Group is now positioned to deliver a comprehensive suite of outcomes across the early education sector:
- Childcare management software via OWNA, Kidsoft
- Brand awareness, listings and lead generation via KindiCare
- Enrolment and enquiry management, converting parent leads into enrolled families
- Centre marketing support, driving occupancy through targeted local strategies
- Accounts and debt management, recovering revenue and streamlining billing
- Administration and CCMS support, removing operational burden from centre teams
The acquisition comes at a critical time for the sector, with childcare centres facing a combination of staff shortages, occupancy pressures, and growing administrative complexity.
"The sector is dealing with staff shortages, occupancy challenges, and growing admin pressures. Software will always be at the core of what we do, but we need to harness it to deliver the outcomes our customers actually need. When I met Scott and Jane, it was clear they'd built something special: a business with the same work ethic and values we try to bring every day. That's exactly the kind of partner we wanted." Kheang Ly, Founder & CEO, OWNA Group
Looking ahead, OWNA Group plans to invest further in AI-powered tools to reduce admin and documentation burden for Providers, while harnessing KindiCare and Enrolment Hub to build a best-in-class leads engine that helps centres grow occupancy and thrive.

















