Childcare Jobs - Support office, Full Time - Brisbane QLD, Australia
Green Leaves Early Learning is a premium early learning provider, with over 65 Centres nationally and more to come into the future. We pride ourselves on quality for our children and families while building a warm, inviting culture of welcome, connection and fun for our teams. Supporting our strong network of Centre Leadership teams across Australia is an ever-growing and evolving Support Office located in Murarrie, Brisbane.
To support our growth journey, we’re looking for a marketing extraordinaire to report to our Head of Marketing as the Social Media Lead. In this brand-new role, you will be tasked with developing a wide range of content and communications, as well as working with our social media landscape, systems and platforms. Your work will elevate our brand, deliver best-practice engagement and drive enquiries, occupancy and recruitment activity.
Day-to-day, you can:
- Manage and elevate all existing and new social media platforms including Meta, Facebook, Facebook Pages, Instagram, Twitter, TikTok and YouTube
- Develop and manage a comprehensive annual social media content calendar across a wide range of categories and topics, scheduling and posting 30-50 approved planned and reactive weekly corporate content pieces for across the group
- Engage back with posters across all platforms to build community, and respond to all direct enquiries
- Guide and mentor fellow team members in best-practice social media use, content development and posting across Facebook Pages
- Develop always-on campaigns to increase social media followers and engagement
- Monitor Facebook Pages and Admins, jumping in as ‘coach’ as need be
- Manage and elevate more than 300 online profiles across three aggregate websites, Google Business Profile and Apple Business Connect
- Manage the Google Reviews program
- Bulk post approved scheduled, planned and reactive content across portfolio Facebook Pages, Storypark, EDM and SMS using relevant platforms and tools
- Elevate Green Leaves customer journey communications, experience and touchpoints
- Design lead gen programs, and outbound trigger-based lead nurturing and conversion programs
- Lead a comprehensive content program across internal communication platforms, screens and systems
- Partner with colleagues and vertical leads across campaigns, content, creative, design and paid digital
- Report on all-channel / platform insights and performance to inform evidence-based decision-making
- Commit to continuous improvement and innovation.
In return, we offer a culture that recognises and rewards your contribution through our Green Leaves Work Perks:
- A supportive and progressive culture that appreciates doing things a little bit differently
- Generous wages + weekly pays
- Savings on childcare fees with our staff discount program
- Access to our exclusive supplier discount program, with great discounts on a range of retailers
- A comprehensive Wellness Program, designed to provide optimal support to our teams
- Access to our online Green Leaves library for learning courses, promising learning anytime, anywhere
- Our Acknowledge platform, which encourages sharing eCards to recognise our team’s achievements
- And more!
Ideally, we’d love you to hold:
- A Bachelor’s degree in Marketing, Journalism, Communications or similar
- Proven experience with at least 5-7 years working at a similar level
- Significant working knowledge of Salesforce, Marketing Cloud, Microsoft 365, Social Studio, WordPress, Facebook, Facebook Business Manager, Facebook Ads Manager, Instagram, TikTok, LinkedIn, YouTube, Storypark, Brandwatch, HootSuite, Click-Up, Google Business Profiles, Apple Business Connect, KindiCare, Care for Kids, and Toddle
- Strong business acumen, professionalism, attention to detail and organisational skills
- Masterful communication and interpersonal skills
- Writing skills worthy of being an absolute grammar/spelling gun
- A background or exposure to the childcare sector.
Make Your Move!
If you are a kind, genuine human being who loves to kick goals in a fast-paced environment while having a heap of fun along the way, then make your move and apply now!